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A Shifting Paradigm:
The Growing Role of Social Media in Education Marketing

If you missed the July 15 webinar or would like to experience it again, you may replay the webinar, download the presentation slides or read a summary of the Q & A session.

Many marketers and business leaders in the education industry are engaging with customers through social media. If you’re just getting started or don’t know where to begin, you may need the answers to: “Where do I start?”, “How do I align these efforts with traditional marketing strategies and business goals?”, and “How do I measure success and ROI? ”

During this webinar, Sandy Fivecoat, CEO and Founder, WeAreTeachers, and Lee Wilson, President and CEO, PCI Education, discussed how to add social media to your marketing programs and turn your customers into your best advocates. Participants got the latest advice and examples of how other organizations in the education market are successfully using social media to engage with customers to build brand and reputation. They also learned how education businesses are measuring their efforts.

 

Presenters:
Lee Wilson
President and CEO, PCI Education
lwilson@pcieducation.com
www.educationbusinessblog.com
twitter.com/pcieducation

Sandy Fivecoat
CEO and Founder, WeAreTeachers
sfivecoat@weareteachers.com
twitter.com/sandy5coat
twitter.com/weareteachers


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