If you missed the October 11 event or would like to experience it again, you may replay the webinar, download the presentation slides, or read a recap of the question and answer session.

In this free and information-packed webinar on the college education market, College Publishing...Today, Tomorrow & Tips to Stay Ahead, participants heard from successful education marketers about recent changes in the industry, new developments and technologies that are shaping the market, and the trends that will have the largest impact on the future. Plus, our expert panel shared successful strategies and tactics to help you stay ahead in this lucrative and highly competitive marketplace.

Listen to the recording of the webinar for high-level findings from Simba’s College Publishing Market Forecast 2007-2008:

• Market forces shaping sales trends
• The continuing rise of custom publishing, electronic media, and coursepacks
• Recent investments in technology by publishers

You can also get valuable tips to stay ahead:

• Marketing to the changing college market
• Best practices and tips on emarketing to college administrators

Our expert lineup included:

Kathy Mickey
Senior Analyst, Education
Simba Education
203-325-8193, Ext. 102
kmickey@simbainformation.com

Glen McCandless
Founder
Focus Marketing
828-681-0203
focusmarketing@sellingtoschools.com

Read Speakers' Biographies