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Dear Marketer:
Get ready for the busy spring selling season with the March issue of Successful School Marketer. This month’s highlights include:
Plus...updated events calendar and more! |
Education News |
Secretary Spellings, Gulf Coast Rebuilding Coordinator Powell Announce
$1.1 Billion for Numerous states are benefiting from more than $1 billion in available funding to help restart school operations in the hurricane-devastated Gulf Coast region and to assist displaced students across the country. Read more about emergency aid funding efforts.
Mail Use Grows Despite Rate Increase With good news for direct marketers, the 5.4% postal increase in January has not had any adverse effects on the volume of mail being sent. Interestingly, some mailers report an increase in their direct mail volume. But with another rate case looming for 2007, will this trend continue? Learn more.
Cleaning Your Customer
File…The Springboard to Increasing ROI Spring is the perfect time to get your customer file in shape for the coming school year. Find out why some basic file maintenance now will work to your advantage the whole year long.
Five Ways to Get Better
Results From Educational Conference Exhibits If you want your next
trade show to be more profitable (and who doesn’t?), take a moment to
11th Annual School Construction Report – Just Released! School construction in 2005 reached a national all-time high with completed projects totaling $21.6 billion, the most spent for any one year. This year of historical firsts--from high oil prices to the devastating effects of the Gulf Coast hurricanes--surprisingly did not affect construction spending because the 2005 season was already well under way. Click here to read the highlights of the 2006 edition of the School Construction Report. To download the report, click here. Each year MDR partners with Peter Li Publications to publish their yearly school construction report.
APRIL MAY JUNE
School Funding Services – Now Available! Introducing your sole source for available federal, state, and private education funding opportunities with actionable ways to find the dollars. Be on the cutting-edge and learn about funding prospects earlier and more strategically. Available through an exclusive partnership with MDR and RedRock Reports, School Funding Services helps you locate and track education funds from government and private grant sources. In addition, the service includes expert consulting assistance in writing and pursuing appropriate grant opportunities.
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